Why Are Consumers Demanding More Organic Milk?

The demand for organic milk has increased allhigher concentrations of CLAs in their milk than
over the world. No, this is not with reference tofodder-fed cows.
the increased demand for the product thatThere was always a lack of evidence that organic
occurred in 2000-2001. This is about the present -food is better than conventional or non-organic
2006.food and all the benefits of organic food over
So, why is the demand for organic milknon-organic food were strong beliefs of the
increasing? The answer lies in the benefits ofproducers and consumers in the wellness of
organic milk. Consumers are demanding moreorganic food production methodologies.
organic milk due to its enhanced health benefits.However, the research findings on health benefits
Research conducted at the University ofof organic milk have firmed the beliefs of
Aberdeen, and the Institute of Grassland andconsumers who are now demanding more organic
Environmental Research have shown that organicmilk. Health conscious people have also shifted to
milk has more Omega 3 than non-organic milk. Soorganic milk resulting in a shortage of the product.
consumers can now just replace their regular milkHowever, the increased health benefits of organic
with organic milk and do away with those Omegamilk are not the only reasons for this surge in
3 supplements or fish oil capsules.demand. People are also questioning the factory
Similarly, research conducted at the Danishmode production of organic dairy products. Many
Institute of Agricultural Sciences and thepeople now believe that livestock have good
University of Newcastle has shown that organichealth when they are left in the open. Confined
milk is rich in Vitamin A and Vitamin E. Vitamin Aanimals are more prone to diseases and hence
is essential for a good eye-sight, and Vitamin Ethe increased chances of BSE cases.
protects body cells from free radicals and delaysConsumers are also becoming conscious of animal
ageing.rights and do not wish to be part of the
Organic milk also has more Conjugated Linoleicextensive cruelty imparted to confined livestock.
Acidl (CLA) than non-organic milk, as it hasSince organic milk production involves certain
become mandatory to graze the organic cows onaspects of animal welfare, these consumers have
pastures unless weather forces the farmer toshifted to organic milk even if it costs more.
interfere. Now cows that graze on pastures have